Warner Bros. Pictures Animation

Full-Color Logo

Vibrant and classic, the full-color logo is considered our default. Other versions should be reserved for scenarios that call for it. Ideal for digital and most print uses.

When to Use

• Websites
• Digital platforms
• Presentations Print (where color reproduction is possible)

When to Avoid

• Black-and-white or grayscale print
• Low-quality print (where color is compromised)

Single-Color Logo

Tailored for scenarios with limited color options or when printing in black-and-white or grayscale.

When to Use

• Black-and-white or grayscale printing (e.g. newspapers)
• Promotional merchandise where color options are limited
• Engraved or embossed items

When to Avoid

• Scenarios where full-color version can be utilized without compromising brand integrity or legibility

Rendered Logo

Reserve for special uses where dynamic, visually stunning, three-dimensional graphics are benefitted.

If you are looking to animate this logo, you can request the motion files.

When to Use

• Video animations, stings, idents
• Digital displays (at festivals, tradeshows, etc.)
• Dynamic, highly-visual presentations

When to Avoid

• Small-scale use (effect begins to compromise legibility)
• Print materials
• Scenarios where dimensionality doesn’t add to visual impact or brand footprint